VEECON 2024

Client

VeeFriends

Location

Los Angeles, CA // PEACOCK THEATER + PLAZA, JW MARRIOTT, INTERCONTINENTAL, THE NOVO, GRAMMY MUSEUM, EVELEIGH, TRULY LA

Date

August 9-13, 2024

REVERE'S OBJECTIVE

Showcase our unmatched talent in crafting unforgettable event experiences, bringing VeeFriends’ vision to life with standout sponsor activations, bespoke builds, and VIP-level hospitality. We aim to leave VeeCon attendees with memories that resonate long after the event wraps.

FriendsFest

Right outside L.A. LIVE!, our custom activations stole the show, transforming the landscape into an epic playground. The centerpiece? The monster-sized, one-of-a-kind VeeCon carousel that had everyone talking. Bold, innovative, and totally unforgettable—our builds didn’t just dominate, they redefined the vibe.

VIP

We curated four unique experiences, each bringing a brand's personality to life. For Starry, we lit up the night with a vibrant, high-energy party that radiated fresh, bold vibes. Don Julio 1942 + Johnnie Walker Blue had guests sipping in style, with an elevated, luxe atmosphere that celebrated premium taste. Coach's event blended classic style with a modern twist, creating a timeless yet fresh scene. Shopify's party hit the perfect note of innovation meets celebration, where creativity flowed as freely as the drinks. Four brands, four unforgettable vibes.

MIXING ROOM

At the W Marriott's Mixing Room, we transformed the space into a branded lounge, creating a comfortable and exclusive retreat for VeeCon's esteemed speakers and talent. This thoughtfully designed environment not only showcased our brand's identity but also offered a perfect atmosphere for networking and relaxation, ensuring that our guests felt valued and inspired throughout the event. Every detail was curated to enhance their experience, making it a memorable highlight of VeeCon.

"REVERE is the dream team that perfectly blends innovative, purpose-driven concepts with a dedication to creating a seamless guest experience. Their ideas are fresh and visually stunning, but they never lose sight of the bigger picture. Every element of an activation is meticulously crafted to achieve a specific goal, whether it's raising awareness for a cause or driving brand engagement."

MyLinh Chau
VeeFriends - EVP, Experience Marketing